{"id":33871,"date":"2025-07-23T17:34:15","date_gmt":"2025-07-23T15:34:15","guid":{"rendered":"https:\/\/digitale.the-expression.ch\/?p=33871"},"modified":"2025-07-23T19:43:17","modified_gmt":"2025-07-23T17:43:17","slug":"5-errores-que-hay-que-evitar-en-la-pagina-web-de-una-asociacion","status":"publish","type":"post","link":"https:\/\/expression-digitale.com\/es\/5-errores-que-hay-que-evitar-en-la-pagina-web-de-una-asociacion\/","title":{"rendered":"5 errores que hay que evitar en la p\u00e1gina web de una asociaci\u00f3n"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbAbout Us\u00bb _builder_version=\u00bb4.22.2&#8243; custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb2_3,1_3&#8243; custom_padding_last_edited=\u00bboff|desktop\u00bb _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb27px|0px|0|0px|false|false\u00bb custom_padding_tablet=\u00bb|0px||0px||true\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.27.4&#8243; text_font=\u00bb||||||||\u00bb text_line_height=\u00bb2em\u00bb header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb50px\u00bb header_2_font=\u00bb|700|||||||\u00bb header_2_font_size=\u00bb50px\u00bb header_2_line_height=\u00bb1.4em\u00bb header_6_font=\u00bb|700||on|||||\u00bb header_6_font_size=\u00bb16px\u00bb header_6_letter_spacing=\u00bb5px\u00bb header_6_line_height=\u00bb1.8em\u00bb max_width=\u00bb700px\u00bb module_alignment=\u00bbcenter\u00bb header_font_size_tablet=\u00bb35px\u00bb header_font_size_phone=\u00bb25px\u00bb header_font_size_last_edited=\u00bbon|desktop\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb25px\u00bb header_2_font_size_last_edited=\u00bbon|desktop\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h1>5 errores que hay que evitar<\/h1>\n<h6> en el sitio web de una asociaci\u00f3n<\/h6>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb2_3,1_3&#8243; custom_padding_last_edited=\u00bboff|desktop\u00bb _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb27px|0|27px|0px|false|false\u00bb custom_padding_tablet=\u00bb|0px||0px||true\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.27.4&#8243; text_font=\u00bb||||||||\u00bb text_line_height=\u00bb2em\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbRaleway|700|||||||\u00bb header_2_font_size=\u00bb50px\u00bb header_2_line_height=\u00bb1.4em\u00bb header_6_font=\u00bbRaleway|700||on|||||\u00bb header_6_font_size=\u00bb16px\u00bb header_6_letter_spacing=\u00bb5px\u00bb header_6_line_height=\u00bb1.8em\u00bb max_width=\u00bb700px\u00bb module_alignment=\u00bbcenter\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb25px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p data-start=\"174\" data-end=\"462\">Tener un sitio web para una asociaci\u00f3n se ha convertido en algo imprescindible. Ya sea para informar, movilizar, recaudar donaciones o reclutar voluntarios, el sitio web es un escaparate esencial. Sin embargo, todav\u00eda hay demasiadas asociaciones que cometen errores que perjudican su visibilidad y su impacto.  <\/p>\n<p data-start=\"464\" data-end=\"528\">Estos son los 5 errores m\u00e1s frecuentes y c\u00f3mo evitarlos.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.16&#8243; global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/expression-digitale.com\/wp-content\/uploads\/2025\/07\/association.jpg\u00bb alt=\u00bbEl valor del dise\u00f1o gr\u00e1fico &#8211; digitale expression\u00bb title_text=\u00bbassociation &#8211; digitale expression\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbAmenities\u00bb _builder_version=\u00bb4.27.4&#8243; background_enable_color=\u00bboff\u00bb max_width=\u00bb80%\u00bb max_width_tablet=\u00bb\u00bb max_width_phone=\u00bb100%\u00bb max_width_last_edited=\u00bbon|phone\u00bb custom_margin=\u00bb||||false|false\u00bb border_color_all=\u00bb#ffffff\u00bb border_width_left=\u00bb10vw\u00bb border_width_left_tablet=\u00bb5vw\u00bb border_width_left_phone=\u00bb0vw\u00bb border_width_left_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb3_4,1_4&#8243; _builder_version=\u00bb4.22.2&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbUn sitio web que no se actualiza\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p><strong>Por qu\u00e9 es un problema<\/strong>: un sitio web cuyas \u00faltimas noticias datan de 2021 da la impresi\u00f3n de que la asociaci\u00f3n ya no est\u00e1 activa. Esto puede desanimar a un donante o a un futuro voluntario. <\/p>\n<p><strong>La soluci\u00f3n:<\/strong> Establecer un calendario de actualizaci\u00f3n sencillo (una vez al trimestre, por ejemplo). Actualizar los eventos, las cifras clave y eliminar la informaci\u00f3n obsoleta. <\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/expression-digitale.com\/wp-content\/uploads\/2025\/07\/Expression-digitale-8.png\u00bb alt=\u00bbherramientas de dise\u00f1o &#8211; expresi\u00f3n digital\u00bb title_text=\u00bbExpression digitale\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_3,2_3&#8243; _builder_version=\u00bb4.22.2&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/expression-digitale.com\/wp-content\/uploads\/2025\/07\/Expression-digitale-1-1.png\u00bb alt=\u00bbcreatividad &#8211; expresi\u00f3n digital\u00bb title_text=\u00bbExpression digitale\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb2_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbLa falta de una llamada a la acci\u00f3n clara\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<strong>Por qu\u00e9 es un problema: <\/strong>si un visitante no sabe qu\u00e9 hacer en el sitio web (hacer una donaci\u00f3n, registrarse, hacerse miembro), se marcha inmediatamente.<\/p>\n<p><strong>La soluci\u00f3n:<\/strong> a\u00f1adir botones visibles y enlaces bien situados:<\/p>\n<ul>\n<li>\u00abHacer una donaci\u00f3n\u00bb,<\/li>\n<li>\u00ab\u00danete a nuestro equipo\u00bb,<\/li>\n<li>\u00abSuscr\u00edbete al bolet\u00edn informativo\u00bb.<\/li>\n<\/ul>\n<p>Deben ser accesibles desde la p\u00e1gina de inicio.[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb3_5,2_5&#8243; _builder_version=\u00bb4.22.2&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_5&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbUn sitio web no adaptado a dispositivos m\u00f3viles\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p><strong>Por qu\u00e9 es un problema:<\/strong> hoy en d\u00eda, m\u00e1s del 60 % de las visitas a sitios web se realizan desde tel\u00e9fonos inteligentes. Un sitio web que no se muestra correctamente en dispositivos m\u00f3viles desalienta a los visitantes. <\/p>\n<p><strong>La soluci\u00f3n:<\/strong> Utilizar un dise\u00f1o \u00abresponsivo\u00bb, es decir, que se adapte a todos los tama\u00f1os de pantalla. La mayor\u00eda de las plataformas, como WordPress o Wix, lo ofrecen autom\u00e1ticamente. <\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb2_5&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/expression-digitale.com\/wp-content\/uploads\/2025\/07\/Expression-digitale-6.png\u00bb alt=\u00bbmarca &#8211; expresi\u00f3n digital\u00bb title_text=\u00bbExpression digitale\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_3,2_3&#8243; _builder_version=\u00bb4.22.2&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/expression-digitale.com\/wp-content\/uploads\/2025\/07\/Expression-digitale-1.png\u00bb alt=\u00bbcreatividad &#8211; expresi\u00f3n digital\u00bb title_text=\u00bbExpression digitale\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb2_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbContenidos demasiado vagos o demasiado largos\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p><strong>Por qu\u00e9 es un problema:<\/strong> En Internet, los visitantes leen por encima. Demasiado texto o formulaciones demasiado t\u00e9cnicas los ahuyentan. <\/p>\n<p><strong>La soluci\u00f3n: <\/strong>Ser claro, conciso y humano.<\/p>\n<p>Ejemplo:<br \/>En lugar de \u00abNuestra asociaci\u00f3n tiene como objetivo crear una din\u00e1mica participativa en torno a proyectos de educaci\u00f3n ciudadana&#8230;\u00bb, es preferible decir:<\/p>\n<ul>\n<li>\u00abAyudamos a los j\u00f3venes a comprometerse con una sociedad m\u00e1s solidaria\u00bb.<\/li>\n<\/ul>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb3_4,1_4&#8243; _builder_version=\u00bb4.22.2&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbOlvidar la informaci\u00f3n de contacto\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p data-start=\"2284\" data-end=\"2429\"><strong data-start=\"2284\" data-end=\"2316\">Por qu\u00e9 es un problema: <\/strong>si no se puede contactar f\u00e1cilmente con usted, perder\u00e1 oportunidades (afiliaciones, colaboraciones, invitaciones, etc.).<\/p>\n<p data-start=\"2431\" data-end=\"2621\"><strong data-start=\"2431\" data-end=\"2448\">La soluci\u00f3n:<\/strong> Incluya una p\u00e1gina de \u00abContacto\u00bb visible, con un formulario sencillo, una direcci\u00f3n de correo electr\u00f3nico y, si es posible, un n\u00famero de tel\u00e9fono. \u00a1No olvide indicar d\u00f3nde se encuentra! <\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/expression-digitale.com\/wp-content\/uploads\/2025\/07\/Expression-digitale-5.png\u00bb alt=\u00bbmarca &#8211; expresi\u00f3n digital\u00bb title_text=\u00bbExpression digitale\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbAbout Us\u00bb _builder_version=\u00bb4.16&#8243; global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb2_3,1_3&#8243; custom_padding_last_edited=\u00bboff|desktop\u00bb _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb27px|0px|0|0px|false|false\u00bb custom_padding_tablet=\u00bb|0px||0px||true\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.22.2&#8243; text_font=\u00bb||||||||\u00bb text_line_height=\u00bb2em\u00bb header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb50px\u00bb header_2_font=\u00bb|700|||||||\u00bb header_2_font_size=\u00bb50px\u00bb header_2_line_height=\u00bb1.4em\u00bb header_6_font=\u00bb|700||on|||||\u00bb header_6_font_size=\u00bb16px\u00bb header_6_letter_spacing=\u00bb5px\u00bb header_6_line_height=\u00bb1.8em\u00bb max_width=\u00bb700px\u00bb module_alignment=\u00bbcenter\u00bb header_font_size_tablet=\u00bb35px\u00bb header_font_size_phone=\u00bb25px\u00bb header_font_size_last_edited=\u00bbon|desktop\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb25px\u00bb header_2_font_size_last_edited=\u00bbon|desktop\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2>Conclusi\u00f3n<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb2_3,1_3&#8243; custom_padding_last_edited=\u00bboff|desktop\u00bb _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb27px|0|27px|0px|false|false\u00bb custom_padding_tablet=\u00bb|0px||0px||true\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.27.4&#8243; text_font=\u00bb||||||||\u00bb text_line_height=\u00bb2em\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbRaleway|700|||||||\u00bb header_2_font_size=\u00bb50px\u00bb header_2_line_height=\u00bb1.4em\u00bb header_6_font=\u00bbRaleway|700||on|||||\u00bb header_6_font_size=\u00bb16px\u00bb header_6_letter_spacing=\u00bb5px\u00bb header_6_line_height=\u00bb1.8em\u00bb max_width=\u00bb700px\u00bb module_alignment=\u00bbcenter\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb25px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Un sitio web asociativo no tiene por qu\u00e9 ser perfecto ni complejo, pero s\u00ed debe ser <strong data-start=\"2721\" data-end=\"2757\">din\u00e1mico, claro y accesible<\/strong>. Al evitar estos errores comunes, mejorar\u00e1 su imagen, su visibilidad y, sobre todo, su impacto. <\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.22.2&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.22.2&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_button button_url=\u00bb@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjMwMTQ5In19@\u00bb button_text=\u00bbVolver\u00bb button_alignment=\u00bbcenter\u00bb _builder_version=\u00bb4.22.2&#8243; _dynamic_attributes=\u00bbbutton_url\u00bb _module_preset=\u00bbdefault\u00bb custom_button=\u00bbon\u00bb button_text_size=\u00bb14px\u00bb button_text_color=\u00bb#000000&#8243; button_bg_color=\u00bb#FFFFFF\u00bb button_border_width=\u00bb0px\u00bb button_border_radius=\u00bb0px\u00bb button_font=\u00bb|700|||||||\u00bb button_icon=\u00bb&#xf105;||fa||900&#8243; button_icon_color=\u00bb#000000&#8243; custom_margin=\u00bb50px||0px||false|false\u00bb custom_padding=\u00bb6px|0px|6px|0px|false|false\u00bb box_shadow_style=\u00bbpreset4&#8243; box_shadow_horizontal=\u00bb0px\u00bb box_shadow_vertical=\u00bb1px\u00bb box_shadow_color=\u00bb#000000&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tener un sitio web para una asociaci\u00f3n se ha convertido en algo imprescindible. Ya sea para informar, movilizar, recaudar donaciones o reclutar voluntarios, el sitio web es un escaparate esencial.  <\/p>\n","protected":false},"author":1,"featured_media":33924,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[52,28],"tags":[],"class_list":["post-33871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-clientes","category-experiencia-digital"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/expression-digitale.com\/wp-content\/uploads\/2025\/07\/association.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/posts\/33871","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/comments?post=33871"}],"version-history":[{"count":7,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/posts\/33871\/revisions"}],"predecessor-version":[{"id":33933,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/posts\/33871\/revisions\/33933"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/media\/33924"}],"wp:attachment":[{"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/media?parent=33871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/categories?post=33871"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/tags?post=33871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}