{"id":33422,"date":"2025-03-12T01:16:56","date_gmt":"2025-03-12T00:16:56","guid":{"rendered":"https:\/\/digitale.the-expression.ch\/?p=33422"},"modified":"2025-03-12T02:37:55","modified_gmt":"2025-03-12T01:37:55","slug":"la-escucha-activa-es-esencial-en-la-relacion-con-el-cliente","status":"publish","type":"post","link":"https:\/\/expression-digitale.com\/es\/la-escucha-activa-es-esencial-en-la-relacion-con-el-cliente\/","title":{"rendered":"La escucha activa es esencial en la relaci\u00f3n con el cliente"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbAbout Us\u00bb _builder_version=\u00bb4.22.2&#8243; custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb2_3,1_3&#8243; custom_padding_last_edited=\u00bboff|desktop\u00bb _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb27px|0px|0|0px|false|false\u00bb custom_padding_tablet=\u00bb|0px||0px||true\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.27.4&#8243; text_font=\u00bb||||||||\u00bb text_line_height=\u00bb2em\u00bb header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb50px\u00bb header_2_font=\u00bb|700|||||||\u00bb header_2_font_size=\u00bb50px\u00bb header_2_line_height=\u00bb1.4em\u00bb header_6_font=\u00bb|700||on|||||\u00bb header_6_font_size=\u00bb16px\u00bb header_6_letter_spacing=\u00bb5px\u00bb header_6_line_height=\u00bb1.8em\u00bb max_width=\u00bb700px\u00bb module_alignment=\u00bbcenter\u00bb header_font_size_tablet=\u00bb35px\u00bb header_font_size_phone=\u00bb25px\u00bb header_font_size_last_edited=\u00bbon|desktop\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb25px\u00bb header_2_font_size_last_edited=\u00bbon|desktop\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h1>Escucha activa <\/h1>\n<h6>es esencial en las relaciones con los clientes<\/h6>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb2_3,1_3&#8243; custom_padding_last_edited=\u00bboff|desktop\u00bb _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb27px|0|27px|0px|false|false\u00bb custom_padding_tablet=\u00bb|0px||0px||true\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.27.4&#8243; text_font=\u00bb||||||||\u00bb text_line_height=\u00bb2em\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbRaleway|700|||||||\u00bb header_2_font_size=\u00bb50px\u00bb header_2_line_height=\u00bb1.4em\u00bb header_6_font=\u00bbRaleway|700||on|||||\u00bb header_6_font_size=\u00bb16px\u00bb header_6_letter_spacing=\u00bb5px\u00bb header_6_line_height=\u00bb1.8em\u00bb max_width=\u00bb700px\u00bb module_alignment=\u00bbcenter\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb25px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>La escucha activa es una <strong>habilidad clave<\/strong> en las relaciones con los clientes. No s\u00f3lo nos permite <strong>comprender <\/strong>realmente las <strong>necesidades y expectativas<\/strong> de nuestros clientes, sino que tambi\u00e9n <strong>contribuye<\/strong> a aumentar su satisfacci\u00f3n y fidelidad. En un mundo cada vez m\u00e1s competitivo, ofrecer una experiencia personalizada y emp\u00e1tica al cliente puede marcar la diferencia.   <\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.16&#8243; global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/expression-digitale.com\/wp-content\/uploads\/2025\/03\/ecouteactive-expression-digitale4.jpg\u00bb alt=\u00bbWeb vs Redaction Traditionnelle &#8211; Expression Digitale\u00bb title_text=\u00bbecoute active- Digitale Expression &#8211; Agence Web Fribourg\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbAmenities\u00bb _builder_version=\u00bb4.27.4&#8243; background_enable_color=\u00bboff\u00bb max_width=\u00bb90%\u00bb max_width_tablet=\u00bb\u00bb max_width_phone=\u00bb100%\u00bb max_width_last_edited=\u00bbon|phone\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb border_color_all=\u00bb#ffffff\u00bb border_width_left=\u00bb10vw\u00bb border_width_left_tablet=\u00bb5vw\u00bb border_width_left_phone=\u00bb0vw\u00bb border_width_left_last_edited=\u00bbon|phone\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_2&#8243; _builder_version=\u00bb4.22.2&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.27.4&#8243; text_font=\u00bb||||||||\u00bb text_line_height=\u00bb2em\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bb|700|||||||\u00bb header_2_font_size=\u00bb50px\u00bb header_2_line_height=\u00bb1.2em\u00bb header_6_font=\u00bb|700||on|||||\u00bb header_6_font_size=\u00bb16px\u00bb header_6_letter_spacing=\u00bb5px\u00bb header_6_line_height=\u00bb1.8em\u00bb max_width=\u00bb700px\u00bb max_width_last_edited=\u00bboff|desktop\u00bb module_alignment=\u00bbcenter\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb25px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h6>\u00bfQu\u00e9 es <\/h6>\n<h2><strong>escucha activa?<\/strong><\/h2>\n<p>[\/et_pb_text][et_pb_blurb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>La escucha activa es una t\u00e9cnica de comunicaci\u00f3n que consiste en escuchar atentamente a la otra persona, reformular lo que dice y mostrar una comprensi\u00f3n sincera de sus necesidades.<\/p>\n<p>En el contexto de las relaciones con los clientes, la escucha activa no consiste s\u00f3lo en o\u00edr las palabras del cliente, sino en comprender sus emociones y expectativas subyacentes.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbAtenci\u00f3n total\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xe07b;||divi||400&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb22px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb background_enable_color=\u00bboff\u00bb image_icon_custom_margin=\u00bb3px|||12px|false|false\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb30px||30px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Conc\u00e9ntrese plenamente en el cliente sin interrupciones.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=\u00bbEmpat\u00eda\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xe07b;||divi||400&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb22px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb background_enable_color=\u00bboff\u00bb image_icon_custom_margin=\u00bb3px|||12px|false|false\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb30px||30px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Muestra comprensi\u00f3n y amabilidad.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=\u00bbPreguntas pertinentes\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xe07b;||divi||400&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb22px\u00bb module_class=\u00bbegaliser-hauteur \u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb background_enable_color=\u00bboff\u00bb image_icon_custom_margin=\u00bb3px|||12px|false|false\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb30px||30px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Haga preguntas abiertas para aclarar las necesidades del cliente.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=\u00bbReformulaci\u00f3n\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xe07b;||divi||400&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb22px\u00bb module_class=\u00bbegaliser-hauteur \u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb background_enable_color=\u00bboff\u00bb image_icon_custom_margin=\u00bb3px|||12px|false|false\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb30px||30px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Repita o reformule lo que ha dicho el cliente para demostrar que lo ha entendido.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbAbout Us\u00bb _builder_version=\u00bb4.27.4&#8243; custom_margin=\u00bb40px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.16&#8243; global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/expression-digitale.com\/wp-content\/uploads\/2025\/03\/ecouteactive-expression-digitale5.jpg\u00bb alt=\u00bbWeb vs Redaction Traditionnelle &#8211; Expression Digitale\u00bb title_text=\u00bbecoute active- Digitale Expression &#8211; Agence Web Fribourg\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbAmenities\u00bb _builder_version=\u00bb4.27.4&#8243; background_enable_color=\u00bboff\u00bb max_width=\u00bb90%\u00bb max_width_tablet=\u00bb\u00bb max_width_phone=\u00bb100%\u00bb max_width_last_edited=\u00bbon|phone\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb border_color_all=\u00bb#ffffff\u00bb border_width_left=\u00bb10vw\u00bb border_color_left=\u00bbRGBA(255,255,255,0)\u00bb border_width_left_tablet=\u00bb5vw\u00bb border_width_left_phone=\u00bb0vw\u00bb border_width_left_last_edited=\u00bbon|phone\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb3_5,2_5&#8243; _builder_version=\u00bb4.22.2&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_5&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.27.4&#8243; text_font=\u00bb||||||||\u00bb text_line_height=\u00bb2em\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bb|700|||||||\u00bb header_2_font_size=\u00bb50px\u00bb header_2_line_height=\u00bb1.2em\u00bb header_6_font=\u00bb|700||on|||||\u00bb header_6_font_size=\u00bb16px\u00bb header_6_letter_spacing=\u00bb5px\u00bb header_6_line_height=\u00bb1.8em\u00bb max_width=\u00bb700px\u00bb max_width_last_edited=\u00bboff|desktop\u00bb module_alignment=\u00bbcenter\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb25px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h6>Ventajas <\/h6>\n<h2><strong>la escucha activa en la relaci\u00f3n con el cliente<\/strong><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb2_5&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2&#8243; make_equal=\u00bbon\u00bb _builder_version=\u00bb4.27.4&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb custom_css_main_element=\u00bbalign-items: center;\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbMejorar la satisfacci\u00f3n del cliente\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xf2a2;||fa||900&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb content_max_width=\u00bb1100px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Un cliente que se siente escuchado y comprendido es un cliente satisfecho. La escucha activa nos permite identificar r\u00e1pidamente sus necesidades y proponer soluciones adecuadas, reforzando as\u00ed su sentimiento de consideraci\u00f3n. <\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blurb title=\u00bbFidelizaci\u00f3n y compromiso de los clientes\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xf2b5;||fa||400&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb content_max_width=\u00bb1100px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Un cliente satisfecho tiene m\u00e1s probabilidades de permanecer fiel a una empresa.<br \/>Escuchar bien crea un v\u00ednculo de confianza duradero y fomenta el boca a boca positivo.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2&#8243; make_equal=\u00bbon\u00bb _builder_version=\u00bb4.27.4&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb custom_css_main_element=\u00bbalign-items: center;\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbReducir los conflictos y gestionar eficazmente las reclamaciones\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xf086;||fa||400&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb content_max_width=\u00bb1100px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Cuando un cliente expresa su descontento, escuchar atentamente puede calmar la situaci\u00f3n y evitar que el conflicto se agrave. Reformular lo que han dicho y demostrarles que se les entiende suele ayudar a tranquilizarles y calmar su descontento. <\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blurb title=\u00bbMejor comprensi\u00f3n de las expectativas de los clientes\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xf508;||fa||900&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb content_max_width=\u00bb1100px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Al escuchar activamente a los clientes, una empresa recopila informaci\u00f3n valiosa sobre sus expectativas y preferencias. Esta informaci\u00f3n puede utilizarse para mejorar productos, servicios y procesos internos. <\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2&#8243; make_equal=\u00bbon\u00bb _builder_version=\u00bb4.22.2&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb custom_css_main_element=\u00bbalign-items: center;\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbMejorar la imagen de marca\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xf1ad;||fa||900&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb content_max_width=\u00bb1100px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Una empresa que tiene en cuenta la experiencia y las necesidades de sus clientes refuerza su imagen y se diferencia de la competencia. Una relaci\u00f3n con el cliente basada en la escucha y la empat\u00eda contribuye a una percepci\u00f3n positiva de la marca. <\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbAbout Us\u00bb _builder_version=\u00bb4.27.4&#8243; custom_margin=\u00bb40px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.16&#8243; global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/expression-digitale.com\/wp-content\/uploads\/2025\/03\/ecouteactive-expression-digitale6.jpg\u00bb alt=\u00bbWeb vs Redaction Traditionnelle &#8211; Expression Digitale\u00bb title_text=\u00bbecoute active- Digitale Expression &#8211; Agence Web Fribourg\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbAmenities\u00bb _builder_version=\u00bb4.27.4&#8243; background_enable_color=\u00bboff\u00bb max_width=\u00bb90%\u00bb max_width_tablet=\u00bb\u00bb max_width_phone=\u00bb100%\u00bb max_width_last_edited=\u00bbon|phone\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb border_color_all=\u00bb#ffffff\u00bb border_width_left=\u00bb10vw\u00bb border_color_left=\u00bbRGBA(255,255,255,0)\u00bb border_width_left_tablet=\u00bb5vw\u00bb border_width_left_phone=\u00bb0vw\u00bb border_width_left_last_edited=\u00bbon|phone\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb3_5,2_5&#8243; _builder_version=\u00bb4.22.2&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_5&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.27.4&#8243; text_font=\u00bb||||||||\u00bb text_line_height=\u00bb2em\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bb|700|||||||\u00bb header_2_font_size=\u00bb50px\u00bb header_2_line_height=\u00bb1.2em\u00bb header_6_font=\u00bb|700||on|||||\u00bb header_6_font_size=\u00bb16px\u00bb header_6_letter_spacing=\u00bb5px\u00bb header_6_line_height=\u00bb1.8em\u00bb max_width=\u00bb700px\u00bb max_width_last_edited=\u00bboff|desktop\u00bb module_alignment=\u00bbcenter\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb25px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h6>C\u00f3mo ponerlo en pr\u00e1ctica <\/h6>\n<h2><strong>Escucha activa?<\/strong><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb2_5&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2&#8243; make_equal=\u00bbon\u00bb _builder_version=\u00bb4.27.4&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb custom_css_main_element=\u00bbalign-items: center;\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbReformular y formular preguntas abiertas\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#x75;||divi||400&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb content_max_width=\u00bb1100px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p data-start=\"3170\" data-end=\"3313\">En lugar de responder inmediatamente, es \u00fatil reformular lo que dice el cliente para asegurarse de que lo ha entendido. <em data-start=\"3522\" data-end=\"3582\"><\/em><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blurb icon_placement=\u00bbleft\u00bb content_max_width=\u00bb1100px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p><em data-start=\"3316\" data-end=\"3443\">Por ejemplo:<\/em><\/p>\n<ul data-start=\"3314\" data-end=\"3445\">\n<li data-start=\"3314\" data-end=\"3445\"><em data-start=\"3316\" data-end=\"3443\">\u00abSi no he entendido mal, busca una soluci\u00f3n que le permita optimizar la gesti\u00f3n de sus existencias, \u00bfes eso?\u00bb.<\/em><\/li>\n<\/ul>\n<p data-start=\"3447\" data-end=\"3519\">Las preguntas abiertas tambi\u00e9n pueden servir para aclarar ciertos puntos:<\/p>\n<ul data-start=\"3520\" data-end=\"3584\">\n<li data-start=\"3520\" data-end=\"3584\"><em data-start=\"3522\" data-end=\"3582\">\u00ab\u00bfPuede darme m\u00e1s detalles sobre su necesidad?\u00bb<\/em><\/li>\n<\/ul>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2&#8243; make_equal=\u00bbon\u00bb _builder_version=\u00bb4.27.4&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb custom_css_main_element=\u00bbalign-items: center;\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbPracticar el silencio y la atenci\u00f3n total\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xf539;||fa||900&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb content_max_width=\u00bb1100px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Dejar que los clientes se expresen sin interrumpirles y concentrarse en lo que dicen es esencial para comprender sus necesidades.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blurb title=\u00bbUtiliser des signes de reconnaissance verbaux et non verbaux\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xf4ad;||fa||400&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb content_max_width=\u00bb1100px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p data-start=\"3662\" data-end=\"3819\">Asentir con la cabeza, miradas amistosas, expresiones como \u00ab<em data-start=\"3723\" data-end=\"3734\">ya veo<\/em>\u00bb y \u00ab<em data-start=\"3736\" data-end=\"3752\">comprendo<\/em>\u00bb refuerzan la impresi\u00f3n de que se escucha atentamente al cliente.<\/p>\n<h3 data-start=\"3821\" data-end=\"3857\"><\/h3>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2&#8243; make_equal=\u00bbon\u00bb _builder_version=\u00bb4.22.2&#8243; custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||||false|false\u00bb custom_css_main_element=\u00bbalign-items: center;\u00bb border_color_all=\u00bb#f5f5f5&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbMostrar empat\u00eda\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xf5b4;||fa||400&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb content_max_width=\u00bb1100px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p data-start=\"3858\" data-end=\"3965\">Es importante reconocer las emociones del cliente y mostrar amabilidad. Por ejemplo: <\/p>\n<ul data-start=\"3966\" data-end=\"4092\">\n<li data-start=\"3966\" data-end=\"4092\"><em data-start=\"3968\" data-end=\"4090\">\u00abEntiendo que esta situaci\u00f3n puede ser frustrante para usted. Trabajemos juntos para ver c\u00f3mo podemos resolverlo\u00bb.<\/em><\/li>\n<\/ul>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blurb title=\u00bbAdaptar el lenguaje y el tono\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xf028;||fa||900&#8243; icon_color=\u00bb#ea4e9b\u00bb icon_placement=\u00bbleft\u00bb content_max_width=\u00bb1100px\u00bb _builder_version=\u00bb4.27.4&#8243; header_level=\u00bbh5&#8243; header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb20px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bb||||||||\u00bb body_font_size=\u00bb14px\u00bb body_line_height=\u00bb2em\u00bb custom_margin=\u00bb||10px|\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p data-start=\"3858\" data-end=\"3965\">Utilizar un tono tranquilizador y un vocabulario adaptado al cliente ayudar\u00e1 a establecer una comunicaci\u00f3n m\u00e1s fluida y natural.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbAbout Us\u00bb _builder_version=\u00bb4.16&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb2_3,1_3&#8243; custom_padding_last_edited=\u00bboff|desktop\u00bb _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb27px|0px|0|0px|false|false\u00bb custom_padding_tablet=\u00bb|0px||0px||true\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.22.2&#8243; text_font=\u00bb||||||||\u00bb text_line_height=\u00bb2em\u00bb header_font=\u00bb|700|||||||\u00bb header_font_size=\u00bb50px\u00bb header_2_font=\u00bb|700|||||||\u00bb header_2_font_size=\u00bb50px\u00bb header_2_line_height=\u00bb1.4em\u00bb header_6_font=\u00bb|700||on|||||\u00bb header_6_font_size=\u00bb16px\u00bb header_6_letter_spacing=\u00bb5px\u00bb header_6_line_height=\u00bb1.8em\u00bb max_width=\u00bb700px\u00bb module_alignment=\u00bbcenter\u00bb header_font_size_tablet=\u00bb35px\u00bb header_font_size_phone=\u00bb25px\u00bb header_font_size_last_edited=\u00bbon|desktop\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb25px\u00bb header_2_font_size_last_edited=\u00bbon|desktop\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2>Conclusi\u00f3n<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb2_3,1_3&#8243; custom_padding_last_edited=\u00bboff|desktop\u00bb _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb27px|0|27px|0px|false|false\u00bb custom_padding_tablet=\u00bb|0px||0px||true\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.27.4&#8243; text_font=\u00bb||||||||\u00bb text_line_height=\u00bb2em\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbRaleway|700|||||||\u00bb header_2_font_size=\u00bb50px\u00bb header_2_line_height=\u00bb1.4em\u00bb header_6_font=\u00bbRaleway|700||on|||||\u00bb header_6_font_size=\u00bb16px\u00bb header_6_letter_spacing=\u00bb5px\u00bb header_6_line_height=\u00bb1.8em\u00bb max_width=\u00bb700px\u00bb module_alignment=\u00bbcenter\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb25px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p data-start=\"4291\" data-end=\"4752\">La escucha activa es mucho m\u00e1s que una simple t\u00e9cnica de comunicaci\u00f3n: <strong>es un verdadero motor de satisfacci\u00f3n y fidelizaci\u00f3n de los clientes.<\/strong> Al comprender realmente las necesidades y expectativas de los clientes, una empresa puede mejorar su experiencia y reforzar su relaci\u00f3n con ellos. Adoptar una postura de escucha comprensiva y proactiva no s\u00f3lo permite resolver eficazmente los problemas, sino que tambi\u00e9n ayuda a construir una relaci\u00f3n de confianza duradera. <\/p>\n<p data-start=\"4754\" data-end=\"4954\" data-is-last-node=\"\" data-is-only-node=\"\">La escucha activa en su departamento de atenci\u00f3n al cliente no es s\u00f3lo una buena pr\u00e1ctica, es un <strong>activo estrat\u00e9gico<\/strong> para cualquier empresa preocupada por su reputaci\u00f3n y su crecimiento.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.16&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.24.2&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#1f1f1f\u00bb custom_padding=\u00bb80px||80px||false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.22.2&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.22.2&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.24.2&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb header_2_font=\u00bb|300|||||||\u00bb header_2_font_size=\u00bb37px\u00bb header_2_line_height=\u00bb1.2em\u00bb text_font_size_tablet=\u00bb\u00bb text_font_size_phone=\u00bb12px\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb header_2_font_size_tablet=\u00bb37px\u00bb header_2_font_size_phone=\u00bb22px\u00bb header_2_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #ffffff;\">\u00bfNecesita asesoramiento sobre su sitio web?<\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"color: #ffffff;\">Hay varias soluciones disponibles, inf\u00f3rmese sobre el servicio:<\/span><\/p>\n<p>[\/et_pb_text][et_pb_button button_url=\u00bb@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI4OTYxIn19@\u00bb button_text=\u00bbAuditor\u00eda\u00bb button_alignment=\u00bbcenter\u00bb _builder_version=\u00bb4.27.4&#8243; _dynamic_attributes=\u00bbbutton_url\u00bb _module_preset=\u00bbdefault\u00bb custom_button=\u00bbon\u00bb button_text_size=\u00bb14px\u00bb button_text_color=\u00bb#FFFFFF\u00bb button_border_width=\u00bb0px\u00bb button_border_color=\u00bb#FFFFFF\u00bb button_border_radius=\u00bb0px\u00bb button_font=\u00bb|700|||||||\u00bb button_icon=\u00bb&#xf105;||fa||900&#8243; button_icon_color=\u00bb#000000&#8243; custom_margin=\u00bb50px||0px||false|false\u00bb custom_padding=\u00bb6px|0px|6px|0px|false|false\u00bb box_shadow_style=\u00bbpreset4&#8243; box_shadow_horizontal=\u00bb0px\u00bb box_shadow_vertical=\u00bb1px\u00bb box_shadow_color=\u00bb#FFFFFF\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.24.2&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.24.2&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.24.2&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_button button_url=\u00bb@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjMwMTQ5In19@\u00bb button_text=\u00bbVolver\u00bb button_alignment=\u00bbcenter\u00bb _builder_version=\u00bb4.22.2&#8243; _dynamic_attributes=\u00bbbutton_url\u00bb _module_preset=\u00bbdefault\u00bb custom_button=\u00bbon\u00bb button_text_size=\u00bb14px\u00bb button_text_color=\u00bb#000000&#8243; button_bg_color=\u00bb#FFFFFF\u00bb button_border_width=\u00bb0px\u00bb button_border_radius=\u00bb0px\u00bb button_font=\u00bb|700|||||||\u00bb button_icon=\u00bb&#xf105;||fa||900&#8243; button_icon_color=\u00bb#000000&#8243; custom_margin=\u00bb50px||0px||false|false\u00bb custom_padding=\u00bb6px|0px|6px|0px|false|false\u00bb box_shadow_style=\u00bbpreset4&#8243; box_shadow_horizontal=\u00bb0px\u00bb box_shadow_vertical=\u00bb1px\u00bb box_shadow_color=\u00bb#000000&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La escucha activa es una habilidad clave en las relaciones con los clientes. No solo le permite comprender realmente las necesidades y expectativas de sus clientes, sino que tambi\u00e9n le ayuda a&#8230; <\/p>\n","protected":false},"author":1,"featured_media":33469,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[52],"tags":[],"class_list":["post-33422","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-clientes"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/expression-digitale.com\/wp-content\/uploads\/2025\/03\/ecouteactive-expression-digitale4.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/posts\/33422","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/comments?post=33422"}],"version-history":[{"count":5,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/posts\/33422\/revisions"}],"predecessor-version":[{"id":33483,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/posts\/33422\/revisions\/33483"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/media\/33469"}],"wp:attachment":[{"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/media?parent=33422"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/categories?post=33422"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/expression-digitale.com\/es\/wp-json\/wp\/v2\/tags?post=33422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}